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Forum URL: http://www.webbsleuths.com/cgi-bin/dcf/dcboard.cgi
Forum Name: more and more JBR
Topic ID: 2148
Message ID: 0
#0, Signature, one more time
Posted by Rainsong on Feb-17-04 at 08:10 PM
What is it that made Charlie Chaplin stand out from the crowd of comedians of his day?

Signature!

Bowler hat, mustache, too small jacket, his walk.

Ethel Merman?
Really loud voice.

Dolly Parton?
Bazombas on top of bazombas and equally oversized hair.

Think of 'signature' as the 'trademark' of a serial killer.

How do you recognize Coca Cola as opposed to 7-Up?
(Other than one comes in green and one comes in red and the lettering?) You know they are both soda pop, but if you saw no lettering, only the actual Coca Cola swirl or the red ball belonging to 7--Up, you would know which products they referenced.

Everyone knows the Mitsubishi logo. No words necessary.

Same thing with signature. Each one is unique to the product for which it was created.

Rainsong